Content calendar template

How to use it

1. Create the month’s note with "Use this template" and set the channels and how many posts per week are realistic for you.
2. Whenever you have an idea, drop it into the "Idea bank", without worrying about order.
3. Once a week, pick ideas from the bank and spread them over next week’s days, with channel and status (idea, draft, in production, published).
4. When you publish, tick the item and copy it to "Published" with the date. At the end of the month, note what worked best.

Tips

• Start with a lower frequency than you would like. Keeping two posts a week for months beats five a week for one month.
• Write each idea as a title, not a topic: "How to store cake so it does not dry out" already says what the post delivers.
• In a team, put the name of whoever owns each post at the end of the line.
• For longer drafts, create one subnote per piece (content/november/carrot-cake) and put its address in the calendar.

Reuse your content

A good idea is worth more than one post. A blog post can become an Instagram photo series, a newsletter paragraph and, months later, an updated version. Use last month’s "Published" list as a source: what did well deserves a follow-up, and what nobody saw can come back with a new title or on another channel. With one note per month inside a folder, the whole history stays at hand.